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Impulse Brands

Scooping up the latest Impulse brands creates the opportunity to become a trendsetter. From glamorous caps and gloves, to cute clutches, tempting totes and fashionable but functional backpacks, look like a million dollars at work, at school or at the mall. Embrace some logo love or simply indulge in an adoration of bright colors and on-point designs. Go with black leather for a little hardcore haute couture or keep things vintage-inspired with a classic crossbody or a happening fedora. Create a signature look around the most gorgeous accessories in no time at all.

Looking for a bag to take to school, to carry at the office or to bring along during daily errands, luncheons and trips around town? Try a slouchy, casual backpack on campus, something with plenty of room and comfortable straps. At work, stick to a sleek, chic and structured tote with top handles and enough space for tablets, files and workday accoutrements. For all those errands and meals with the girls, a deconstructed satchel in a brilliant hue promises to make a statement. During sizzling evenings out, stick to clutches with glamorous accents.

Take time to pick out bold colors and unexpected details. Animal prints and jeweled tones are ideal for casual events that call for splashes of pizzazz. Pair stunning patterns and prints with neutral palettes, while sleek and structured bags can easily carry-off vivid explosions of yellow, lime green, hot pink and purple. Dress up more formal pieces by looking for rhinestone-crusted details or silver chains and hardware with a punk rock edge.

Further accessorize with functional and fabulous pieces. During ski holidays, cooler weather or evenings out on the town, step-out in fingerless gloves and stunning scarves. Both pieces are ideal as on-trend accessories while still serving practical purposes. Hats are likewise versatile, so pick between feminine baseball caps or retro fedoras worn at sassy angles.

Shop for everything from diaper bags to phone cases too. Uncover complementary items and create a matching, polished look from the inside out, simply by checking out the Impulse brands available at Macy's.

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    • NEW! Steve Madden Landyn Plaid Backpack
      $98.00
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    • NEW! Steve Madden Randie Embossed Belt Bag
      $68.00
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      NEW! Steve Madden Posh Crossbody
      $78.00
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    • NEW! Steve Madden Val Plaid Backpack
      $68.00
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    • NEW! DKNY Sam Work Tote
      $248.00
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    • NEW! Steve Madden Oprah Logo Tote
      $98.00
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    • NEW! Steve Madden Franny Backpack
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      $98.00
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    • 2 colors
      NEW! Steve Madden Austin Quilted Backpack
      $98.00
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    • Vera Bradley Lighten Up Frame Large Backpack
      $98.00
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    • Vera Bradley Iconic Tote Bag
      $58.00
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    • NEW! Vera Bradley Iconic Campus Backpack
      $128.00
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    • Vera Bradley Iconic Ultimate Baby Bag
      $128.00
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    • 2 colors
      NEW! Steve Madden Embellished Quilted Fanny Pack
      $54.00
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      NEW! Steve Madden Studded Chevron-Quilted Fanny Pack
      $45.00
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    • NEW! Betsey Johnson Embroidered Backpack
      $68.00
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    • NEW! Steve Madden Pin Dot Studded Fanny Pack
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    • NEW! DKNY Scarf Print Signature Backpack
      $198.00
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    • NEW! Betsey Johnson Embroidered Convertible Crossbody with Phone Charger
      $68.00
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      NEW! Betsey Johnson Floral Tote
      $88.00
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    • 2 colors
      NEW! Betsey Johnson Straw Clutch
      $98.00
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    • Betsey Johnson Bravo-Cado Crossbody
      $78.00
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    • Betsey Johnson You're The Top Dino Crossbody
      $98.00
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    • Betsey Johnson Lets Split Banana Crossbody
      $78.00
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    • Betsey Johnson Soup There It Is Crossbody
      $78.00
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    • NEW! Betsey Johnson Whicker Phone Bag Crossbody
      $108.00
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    • NEW! DKNY Sam Colorblocked Work Tote
      $248.00
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    • NEW! DKNY Sam Colorblocked Crossbody Tote
      $198.00
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    • NEW! Steve Madden Studded Turn-Lock Belt Bag
      $58.00
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    • 2 colors
      NEW! DKNY Sam Crossbody Tote
      $198.00
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    • 2 colors
      NEW! Steve Madden Imitation-Pearl Embellished Belt
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      $38.00
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    • 2 colors
      NEW! Tommy Hilfiger Kensington Quilted Convertible Nylon Fanny Pack
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      $88.00
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    • 2 colors
      DKNY Alice Drawstring Crossbody, Created for Macy's
      $198.00
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    • 2 colors
      DKNY Alice Drawstring Shoulder Bag, Created for Macy's
      $248.00
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    • NEW! Steve Madden Double-Buckle Western Belt
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      $45.00
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    • DKNY Alice Novelty Shoulder Bag, Created for Macy's
      $248.00
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    • 2 colors
      I.N.C. Rilie Circle Top-Handle Crossbody, Created for Macy's
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      $59.50
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    • Tommy Hilfiger Sporty Canvas Convertible Fanny Pack
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      $88.00
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    • Tommy Hilfiger Sporty Signature Canvas Flap Backpack
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      $118.00
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    • Tommy Hilfiger Summer Tote
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      $128.00
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    • 4 colors
      GUESS Hadley Girlfriend Satchel
      $128.00
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    • 2 colors
      GUESS Hadley Flap Crossbody
      $78.00
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    • 3 colors
      GUESS Islington Society Carryall
      $128.00
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    • 4 colors
      GUESS Islington Flap Crossbody
      $98.00
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    • 3 colors
      GUESS Hadley Zip Around Wallet
      $50.00
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    • Tommy Hilfiger Classic Tommy Canvas Drawstring Backpack
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      $128.00
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    • 2 colors
      NEW! Tommy Hilfiger Kensington Quilted Crossbody
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      $88.00
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    • GUESS Islington Slg Slim Clutch Wallet
      $40.00
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    • Tommy Hilfiger Canvas Camera Crossbody
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      $88.00
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    • Tommy Hilfiger Bottom Flag Canvas Crossbody
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      $88.00
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    • Tommy Hilfiger Classic Tommy Woven Dome Medium Backpack
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      $128.00
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    • Tommy Hilfiger Classic Tommy Woven Tote
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      $138.00
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    • Tommy Hilfiger Classic Tommy Canvas Crossbody
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      $78.00
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    • NEW! Tommy Hilfiger Kensington Camo Quilted Nylon Tote
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      $118.00
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    • Tommy Hilfiger Sporty Signature Canvas Duffle
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      $128.00
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      NEW! Tommy Hilfiger Kensington Camo Quilted Nylon Crossbody
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      $108.00
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    • 2 colors
      NEW! Tommy Hilfiger Kensington Quilted Nylon Tote
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      $128.00
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    • Tommy Hilfiger Arona Printed Canvas Weekender, Created for Macy's
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      $148.00
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    • Tommy Hilfiger Arona Printed Canvas Tote
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      $128.00
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    • 2 colors
      NEW! Tommy Hilfiger Kensington Camo Quilted Nylon Backpack
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      $118.00
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    • Tommy Hilfiger Classic Tommy Tote
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      $118.00
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